Registry

Module Specifications

Current Academic Year 2012 - 2013
Please note that this information is subject to change.

Module Title
Module Code
School
Online Module Resources

Module Co-ordinatorSemester 1: Neil O'Boyle
Semester 2: Neil O'Boyle
Module TeacherFarrel Corcoran
NFQ level 8 Credit Rating
Pre-requisite None
Co-requisite None
Compatibles None
Incompatibles None
Description
To understand the development of organisational structures for the acquisition, production and distribution of cultural goods across national boundaries and the political, economic and cultural forces which fashion multinational media systems.To provide students with the intellectual tools necessary to evaluate international communication issues.

Learning Outcomes
1. Explain the different parts of the global media system and how they developed historically;
2. Describe the key theoretical approaches to understanding global communication, including dependency theory; cultural imperialism, world systems theory and cultural globalisation;
3. Demonstrate an understanding of the role of news agencies and news sharing networks in the international flow of news;
4. Assess the stregnths and weaknesses of the media's power to influence international relations;
5. Critically analyse arguments about the role of the international media in shaping economic, cultural and political relationships.



Workload Full-time hours per semester
Type Hours Description
Lecture2No Description
Lecture2No Description
Seminars1No Description
Seminars1No Description
Total Workload: 6

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities
World Communication politics.
Theories of Globalisation and media imperialism. The rise of global media conglomerates. The Anglophone world and cultural discount in film and television flow. The US position in world media flows and the rise of major new regional exporters. The future of the European audiovisual industry. Central and Eastern European media. International co-production in film and television and programme format transfer. Global public relations and global civil society. The global music recording industry and corporate strategies for popular music. The structure of global news production: international news agencies and the foreign press corps. The evolution of global wholesalers in television news and the rise of regional news exchange mechanisms. The structure of dominant news flows and the possibilities for contra-flows: agenda-setting in international news. The influence of satellite and electronic news gathering on global news dissemination. Global-local relations in journalism and the Global Newsroom. International journalism and world systems theory: network analysis of news flow. Third World news dependency and the notion of media imperialism. The role of journalism in international relations: conflict and war..

Assessment Breakdown
Continuous Assessment% Examination Weight%
Course Work Breakdown
TypeDescription% of totalAssessment Date
Essayn/a100%Sem 1 End
Reassessment Requirement
Resit arrangements are explained by the following categories;
1 = A resit is available for all components of the module
2 = No resit is available for 100% continuous assessment module
3 = No resit is available for the continuous assessment component
This module is category
Indicative Reading List
  • Daya Thussu: 0, Electronic Empires: Global Media and Local Resistance, Arnold, 1998. Featherstone, M. Global Culture: Nationalism, Globalisation and Modernity, Sage, 1990 Hamelink, C. The Politics of World Communication, Sage, 1994. Sinclair, J. New Patterns in Gl,
Other Resources
None
Array
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