Registry

Module Specifications

Current Academic Year 2012 - 2013
Please note that this information is subject to change.

Module Title	Marketing Seminar Series
Module Code	MG530
School	DCUBS
Online Module Resources
Module Teacher	Michael Gannon
NFQ level	8	Credit Rating	0
Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

Description

The Spring Marketing Seminar Series provides a forum for visiting academics and business practitioners to impart their knowledge and experience of marketing. Recent contributors include academics from Harvard Business School; Northwestern University; City University, New York; and the University of Illinois. Marketing practitioners from the following organisations have also taken part in the series: Gusiness Group, Kerry Group, Aer Lingus, Esat BT, Airtricity, R&A Bailey, Microsoft, Boru Vodka, Smurfit Group, Xilinx and Waterford Wedgewood.

Learning Outcomes

Workload	Full-time hours per semester
*Type*	*Hours*	*Description*
Total Workload: 0

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

None

Assessment Breakdown
Continuous Assessment	0%	Examination Weight	0%

Course Work Breakdown
Type	Description	% of total	Assessment Date

Reassessment Requirement
Resit arrangements are explained by the following categories; 1 = A resit is available for all components of the module 2 = No resit is available for 100% continuous assessment module 3 = No resit is available for the continuous assessment component
This module is category 1

Indicative Reading List

Other Resources

None

Array

Programme or List of Programmes

PBSSA

PG Exchange(Business School)

PBSSAO

PG Study Abroad(Business School)

Timetable this semester: Timetable for MG530

Date of Last Revision

18-MAY-04