Registry

Module Specifications

Current Academic Year 2012 - 2013
Please note that this information is subject to change.

Module Title Airline Ind: Structure, Standards & Strat. 1
Module Code MT215
School DCUBS
Online Module Resources

Module Co-ordinatorSemester 1: PJ Byrne
Semester 2: Elizabeth Roche
Autumn: PJ Byrne
NFQ level 8 Credit Rating 5
Pre-requisite None
Co-requisite None
Compatibles None
Incompatibles None
Description
The airline industry is a regulated industry which is largely based on security and safety concerns. This module will provide students with an overview of the industry in terms of its structures, standards and strategies with a primary focus on the structures and standards. This module will introduce students to the different functions within the industry and the regulators that maintain and monitor standards.

Learning Outcomes
1. Analyse the structure of the airline industry
2. Describe and discuss the role of regulatory bodies in the airline industry
3. Discuss the appropriateness of particular decisions by individuals, firms and regulatory bodies in the areas of pricing and provision of services
4. Describe and discuss the key EU regulations and their impact on the aviation industry
5. Discuss the key performance indicators relevant to the aviation industry



Workload Full-time hours per semester
Type Hours Description
Lecture22The Airline Industry: Structure, Standards & Strategies
Directed learning22Preparation for class
Assignment15Research and construction of set assignmnets
Independent learning30Reading, Research and library work
Independent learning time36Exam preparation
Total Workload: 125

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities
Structure and Standards.
Introduction to 3 Ss and the Airline Environment <br/>Airline Structure, Organisational Structure & Post holders <br/>Airlines Structures: The Passenger versus Cargo Airline <br/>Airline Business Models <br/>Introduction to Airline Standards, Overview of Regulatory Bodies and Economic Regulations <br/>Key EU Regulations <br/>Airline KPIs (Key Performance Indicators) <br/>An introduction to airline strategies.

Assessment Breakdown
Continuous Assessment30% Examination Weight70%
Course Work Breakdown
TypeDescription% of totalAssessment Date
AssignmentAirline Industry Structure/Standards Project30%Sem 1 End
Reassessment Requirement
Resit arrangements are explained by the following categories;
1 = A resit is available for all components of the module
2 = No resit is available for 100% continuous assessment module
3 = No resit is available for the continuous assessment component
This module is category 1
Indicative Reading List
  • Doganis, Rigas: 0, The Airline Business,
  • Wensveen, John: 0, Air Transportation: A Management Perspective,
Other Resources
None
Array
Programme or List of Programmes
AMPSBSc in Aviation Man. with Pilot Studies
Timetable this semester: Timetable for MT215
Archives: