Corporate Identity Guidelines
Primary and secondary colour palettes
As part of our 2008 brand review our primary palette of two colours has been modified. The DCU blue – pantone reference 289 remains the same, while the DCU ochre has been changed from pantone reference 142 to pantone reference 143.
A secondary colour palette has been developed for use across university publications, course promotional materials etc. This will lend a vibrancy to such materials, while maintaining an overall consistency in how DCU is presented to its various audiences.
Please note, these colours are available for use campus-wide, and therefore it is not our intention that any particular colour would become associated with, or monopolised by any one faculty, school, unit or campus company.