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Communications & Marketing

Corporate Identity Guidelines

Primary and secondary colour palettes

As part of our 2008 brand review our primary palette of two colours has been modified. The DCU blue – pantone reference 289 remains the same, while the DCU ochre has been changed from pantone reference 142 to pantone reference 143.

pantone primary colours

A secondary colour palette has been developed for use across university publications, course promotional materials etc. This will lend a vibrancy to such materials, while maintaining an overall consistency in how DCU is presented to its various audiences.

pantone secondary colours

Please note, these colours are available for use campus-wide, and therefore it is not our intention that any particular colour would become associated with, or monopolised by any one faculty, school, unit or campus company.