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DCU Business School

Next Generation Management Seminar: The Corporate Social Responsibility Perspective

On Friday, 23rd April 2010, DCU Business School will present a free afternoon seminar on Corporate Social Responsibility (CSR) at the DCU campus, Glasnevin, Dublin 9.

The seminar, titled ‘Next Generation Management: The Corporate Social Responsibility Perspective’, will feature insights from expert practitioners in the CSR field. The seminar is open to the public, but visitors are asked to register in advance. 

The seminar aims to inform DCU students, stakeholders and guests how to critically evaluate the arguments for corporate social responsibility and sustainable development, and to develop an understanding of the role of wider stakeholder interests in business policy and strategy formulation.

The speaker line-up includes Gerry Loughrey, Group Head of Corporate Responsibility at Irish Life; James Farrar, Sustainability Principal at SAP; and Tomas Sercovich, Manager, Member Services at Business in the Community. Professor Ronaldo Munck, Theme Leader for Internationalisation, Interculturalism & Social Development at Dublin City University, will also provide insights into DCU’s civic engagement strategy.

Seminar Schedule:

1300: Gerry Loughrey – Group Head of Corporate Responsibility, Irish Life

1445: James Farrar – Sustainability Principal, SAP

1545: Tomas Sercovich – Manager, Member Services, Business in the Community

The event forms part of DCU Business School’s ground-breaking Next Generation Management initiative, which is designed to prepare the next generation of business leaders and managers, who are adaptive and flexible, innovative, socially responsible and accountable. The initiative is structured around the major personal, organisational and contextual challenges in modern management and specifically in a post-growth economy.

The ‘Next Generation Management: The Corporate Social Responsibility Perspective’ seminar will take place in Room HG23, School of Nursing, DCU, Dublin 9. The seminar is open to the public, but all visitors must register in advance by emailing Dr Theo Lynn at