Rehan Iftikhar
Dr.
Dr Rehan Iftikhar is an Assistant Professor of Digital Marketing & Information Systems at DCU Business School. He holds a M.Sc. degree in Engineering Management from the University of Exeter, UK, and a Ph.D. degree in Business and Management from Maynooth University, Ireland. Previous to this role, he worked as a Lecturer in Maynooth University. He has an engineering background and previous experience of working as a Project Engineer and an Operation Analyst.
His research is regarded highly and has been published in renowned journals, such as the Journal of Global Information Management, IEEE Transactions on Engineering Management, Journal of Economic Behavior and Organization, and Journal of General Management. He has also won multiple awards for his research including the best paper award at European Conference of Information Systems (ECIS). Dr Iftikhar’s main research interests are digital transformation, disruptive technologies, digital marketing, digital retail, and technology management.
Peer Reviewed Journal
| Year | Publication | |
|---|---|---|
| 2023 | Rehan Iftikhar; Yi-Te Chiu; Mohammad Saud Khan; Catherine Caudwell (2023) 'Human–Agent Team Dynamics: A Review and Future Research Opportunities'. IEEE Transactions on Engineering Management, . [Link] [DOI] | |
| 2023 | Wei-Ting Chen; Mohammad Saud Khan; Rehan Iftikhar (2023) 'Value Creation Analysis: Semiconductor Intellectual Property Business Models and Dynamic Capabilities'. IEEE Transactions on Engineering Management, . [Link] [DOI] | |
| 2023 | Rehan Iftikhar; Mohammad Saud Khan; Khamsavay Pasanchay (2023) 'Virtual reality tourism and technology acceptance: a disability perspective'. Leisure Studies, . [Link] [DOI] | |
| 2021 | Cakir, G.; Iftikhar, R.; Bielozorov, A.; Pourzolfaghar, Z.; Helfert, M. (2021) 'Omnichannel retailing: Digital transformation of a medium-sized retailer'. Journal of Information Technology Teaching Cases, . [Link] [DOI] | |
| 2020 | Iftikhar, R.; Khan, M.S. (2020) 'Social media big data analytics for demand forecasting: Development and case implementation of an innovative framework'. Journal of Global Information Management, . [Link] [DOI] | |
| 2020 | McElwain, R.K.; Khan, M.S.; Iftikhar, R. (2020) 'The impact of psychic and geographical distance on internationalisation strategies: A study of New Zealand born global technology firms'. International Journal of Technology Marketing, . [Link] [DOI] | |
| 2020 | Blair, B.; Khan, M.S.; Iftikhar, R. (2020) 'Role of accelerators in innovation ecosystems: The case of New Zealand'. Journal of General Management, . [Link] [DOI] | |
| 2020 | Polasik, M.; Huterska, A.; Iftikhar, R.; Mikula, Š. (2020) 'The impact of Payment Services Directive 2 on the PayTech sector development in Europe'. Journal of Economic Behavior and Organization, . [Link] [DOI] | |
| 2019 | Khan, Mohammad Saud; Kadirov, Djavlonbek; Bardakci, Ahmet; Iftikhar, Rehan; Baran, Tamer; Kantar, Murat; Madak, Nazan (2019) 'Social media analysis of anti-consumption in Turkey'. British Food Journal, 121 (1). [DOI] |
Conference Publication
| Year | Publication | |
|---|---|---|
| 2020 | Iftikhar, R.; Pourzolfaghar, Z.; Helfert, M. (2020) Omnichannel value chain: Mapping digital technologies for channel integration activities [Link] [DOI] | |
| 2019 | Nabbosa, V.L.; Iftikhar, R. (2019) Digital retail challenges within the EU: Fulfillment of holistic customer journey post GDPR [Link] [DOI] | |
| 2019 | Iftikhar, R.; Pourzolfaghar, Z.; Helfert, M. (2019) Proceedings of the 28th International Conference on Information Systems Development: Information Systems Beyond 2020, ISD 2019 Omnichannel value chain: Mapping digital technologies for channel integration activities [Link] |