INTRA Programme BA Business and Irish (Gnó agus Gaeilge)

Two students collaborating using a laptop
BA Business and Irish (Gnó agus Gaeilge)


The BA Business and Irish (Gnó agus Gaeilge) is a unique degree programme, providing excellent education in business, entrepreneurship, management, information technology and contemporary Irish, delivered through the medium of Irish. Not only is the degree innovative in its structure, but it is exceptional in its mode of presentation allowing students to study the Irish language in an innovative and practical way. 


Students will acquire expertise in business and management, excellent information technology skills, and an excellent knowledge of contemporary Irish in addition to an understanding of international business. The degree programme will present students with a high-calibre qualification and competence in the following: analytical, managerial and marketing skills, information technology for business, international issues affecting business, analysis and management of software systems and current developments & applications for effective use in the workplace. Additionally, students will develop excellent communication and interpersonal skills.

Work Areas

 Although the programme primarily focuses on the above, the strong entrepreneurial spirit in Irish-communication skills and flexibility developed in students means they are qualified to work in a broad range of areas including:

  • Business and finance 
  • Business and financial analysis forecasting 
  • Software systems design and analysis 
  • Media 
  • Translation 
  • Project management

Students will have a firm grounding in business and management, information technology and Irish, which will allow graduates to choose from a range of employment paths. Among the career paths which will be available to graduates are: business and project management, business analysis, teaching, the civil service, careers in the media, translation, the public sector and the cultural, heritage and language sector.

INTRA Internship

Students from the BA Business and Irish degree have the option of completing an 11-month INTRA placement in third year from October to August.


Course Modules

  • Introduction to Management
  • Economic and Political Systems
  • Information Technology
  • Language Skills and Resources
  • Study Skills and Communication
  • Language, Culture and International Communications
  • Organisational Studies
  • Marketing
  • Multimedia
  • Written Communication
  • Language Awareness


  • Human Resource Management
  • Project Management
  • Software for Business
  • Written Language Skills
  • The Revival and Irish Media
  • Sociolinguists and Irish
  • Financial Resource Management
  • Law and Corporate Governance
  • Networks and Business Development
  • Language Skills and Marketing
  • Contemporary Literature
  • Entrepreneurship and Culture


INTRA (Optional)

  • Strategic Management
  • Entrepreneurship and Business Development
  • Database Management for Business
  • Language Skills: Translation and Editing
  • Language Skills: Translation and Editing
  • Language Skills: Communication
  • Language Legislation
  • Research Methods
  • Language Skills: Linguistics
  • Enterprise Start-up


If you would be interested in hiring from this programme, please get in touch.



INTRA Coordinator  Email Address  Contact Number 
Fiona Deane 01-7008877